NFL Valuations 2025: Cowboys worth $13B, Rams, Patriots, Giants Lead Forbes List of Most Valuable NFL Teams.
- The Dallas Cowboys are the most valuable NFL team for a 19th consecutive year, with the New England Patriots being named as the second-most valuable franchise for the 11th consecutive year, according to the annual NFL franchise valuations list published by Forbes.
With the dawn of a new season on the horizon, the NFL team valuations are out ahead of the Week 1 kickoff. As is tradition, Forbes has released those numbers for 2025.
Each of the league's 32 teams are worth at least $5 billion for the first time – evidence that the NFL is a money-making machine and shows no signs of slowing down anytime soon.
It comes as no surprise that the Dallas Cowboys top the list at $13 billion, followed by the Los Angeles Rams ($10.5 billion) and New York Giants ($10.1 billion) as the only franchises to eclipse the $10 billion mark. The Cincinnati Bengals check in at No. 32 with a valuation of $5.25 billion..
The NFL's dominance is still apparent in the valuations, with all 32 teams ranked among the top 50 franchises in North America, per Sportico. The Bengals are worth more than all but seven NBA teams and five MLB teams.
According to Forbes, the average value of the NFL's 32 teams rose 14% from last year to $5.1 billion due to more television money and the $6.05 billion sale of the Washington Commanders.
To put that in perspective, there are only four NBA franchises and three MLB franchises that have a value of at least $4 billion
The most valuable NFL franchises of all 32 teams are as follows:
Which franchises are valued among the most expensive, and who sits closer to the bottom?
All values according to Forbes NFL Team Valuations.
Rank Team Value
All Data from Forbes.
According to Forbes, the average value of the NFL's 32 teams rose 14% from last year to $5.1 billion due to more television money and the $6.05 billion sale of the Washington Commanders.
Who is the Most Valuable franchise in 2025.
- The Cowboys continue to dominance the field at the top of Forbes & Sportstico’ list of the most valuable NFL franchise.
- The Dallas Cowboys are the most valuable NFL team for a 19th consecutive year, according to the annual list published by Forbes on Thursday.
The Cowboys have a record valuation of $13 billion. That serves as a 29-percent increase from last August when "America's Team" became the first pro sports club to reach the $10 billion mark.
Sportico valued the Cowboys at $12.8 billion earlier this month.
The Cowboys haven't won the Super Bowl since 1995.
To put that in perspective, there are only four NBA franchises and three MLB franchises that have a value of at least $4 billion
NFL Teams Valuations 2025: List of All 32 most valuable NFL franchises.
The most valuable NFL franchises of all 32 teams are as follows:
Which franchises are valued among the most expensive, and who sits closer to the bottom?
All values according to Forbes NFL Team Valuations.
Rank Team Value
1. Dallas Cowboys: $13 billion
2. Los Angeles Rams: $10.5 billion
3. New York Giants: $10.1 billion
4. New England Patriots: $9 billion
5. San Francisco 49ers: $8.6 billion
6. Philadelphia Eagles: $8.3 billion
7. Chicago Bears: $8.2 billion
8. New York Jets: $8.1 billion
9. Las Vegas Raiders: $7.7 billion
10. Washington Commanders: $7.6 billion
11. Miami Dolphins: $7.5 billion
12. Houston Texans: $7.4 billion
13. Denver Broncos: $6.8 billion
14. Seattle Seahawks: $6.7 billion
15. Green Bay Packers: $6.65 billion
16. Tampa Bay Buccaneers: $6.6 billion
17. Pittsburgh Steelers: $6.5 billion
18. Cleveland Browns: $6.4 billion
19. Atlanta Falcons: $6.35 billion
20. Tennessee Titans: $6.3 billion
21. Minnesota Vikings: $6.25 billion
22. Kansas City Chiefs: $6.2 billion
23. Baltimore Ravens: $6.1 billion
24. Los Angeles Chargers: $6 billion
25. Buffalo Bills: $5.95 billion
26. Indianapolis Colts: $5.9 billion
27. Carolina Panthers: $5.7 billion
28. Jacksonville Jaguars: $5.6 billion
29. Arizona Cardinals: $5.5 billion
20. Detroit Lions: $5.4 billion
31. New Orleans Saints: $5.3 billion
32. Cincinnati Bengals: $5.25 billion
All Data from Forbes.
Which NFL team is Second Most Valuable franchise in Forbes list 2025.
- Los Angeles Rams put down New England Patriots becomes the 2nd-most valuable NFL franchise 2nd time in 12th straight year.
Only the Dallas Cowboys were valued at more by Forbes ($13 billion), at $10.5 billion. With a value of $9 billion, the New England Patriots, were just slightly behind the LA Rams, sits at No.4.
The worth of New England now is $9 billion.
What NFL franchise has the lowest value?
The reigning Super Bowl champion Philadelphia Eagles ($8.5 billion) were 6th on the Forbes list while the Cincinnati Bengals ($5.25 billion) were the lowest-valued team.
Bengals, even after making their way to the Super Bowl, they now find themselves once again as the franchise with the lowest value. Luckily, they still saw a 32% increase from 2021.
What is the average value of NFL Teams 2025?
On a broader scale, the NFL's 32 teams are worth an average of $7.1 billion, according to Forbes. That represents a 25 percent increase from last year, 2024.
1. All Teams Surpass $5B
For the first time in NFL history, every franchise is valued at least at $5 billion. The league average now stands at $7.1 billion, reflecting a remarkable 25% increase from 2024.
2. Dallas Cowboys – A Class Apart
The Cowboys remain the most valuable sports franchise, valued at $13 billion according to Forbes, marking a 29% year-over-year increase and doubling their worth over four years.
Although Sportico places them at $12.8 billion, they still lead the pack — topping the rankings for six straight years.
3. Three “Decacorns” in the League
The Rams ($10.43B) and Giants ($10.25B) have joined the Cowboys as the only NFL teams worth over $10 billion, showcasing explosive growth (both up ~34%).
4. NFC East Dominance in Top 10
The NFC East is particularly healthy — Cowboys, Giants, Eagles, and Commanders all rank within the top 10 in franchise value.
5. Bottom of the Pack Still Strong
Teams like the Cincinnati Bengals ($5.5B), Jaguars ($5.57B), and Saints ($5.63B) form the lower tier but remain firmly in the multi-billion dollar realm.
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CNBC.com, forbes.com -- profootballnetwork.com, reuters, usatoday
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