World Snooker has relaunched WTS Brand for promoting the game - Sports history

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Friday, January 10, 2020

World Snooker has relaunched WTS Brand for promoting the game

World Snooker has relaunched WTS Brand: More prize money, more ranking events.





 Snooker’s official has relaunched as the World Snooker to World Snooker Tour (WST) to seeing its impressive global growth over the past decade.

Previously known as World Snooker, WST runs the professional circuit around the planet, with a tour of 25 events and total prize money of £14.6 million.


Now, World Snooker Tour with A new logo and branding for the tour have been created, which will be used going forward at all events and on all digital platforms, including the World Snooker Tour official website   WST.TV








 WST has grown rapidly over the past decade; during the 2009/10 season there were just six world ranking events and total prize money of £3.6 million.
 With more improved opportunities & lucrative events across the world, and for the fans, with
500 million people watching the sport’s linear and digital broadcast.



 Matchroom Sport, chaired by Barry Hearn, Said.



Hearn said: “Our decision to relaunch as WST with fantastic new branding is part of our vision for snooker as we reflect on a decade of change and look forward to a bright future.

 “We have tripled prize money over the past decade, and looking ahead to the next ten years I believe we can double it again, towards £30 million. Rather than resting on our success, we have plans in place to continue our development with relentless ambition.

 “Recently we announced a new event in Saudi Arabia which will set a new record for prize money for one event, and it is a ten year deal with the intention to grow snooker at grass roots level in the region.

 “As well as expansion into the Middle East we are pushing hard into India where we think there is enormous potential. North America, South America and Africa are also potential markets with a bright future. Soon we will announce plans for an exciting new online platform which will bring snooker to even more fans in every corner of the globe.




World Snooker Tour: WST Stats, facts, viewerships throughout the Wolrd.



Global TV audience


  • 500 million people
  • 120 countries
  • 1.6 billion households
  • 22 broadcasters
  • 64,400 linear broadcast hours
  • 13 digital platforms
  • 168 million live video views

  • There are players from 21 different countries among the 128 on the World Snooker Tour.
  • There are 104 national snooker federations worldwide. An estimated 120 million people across the globe play snooker.


World Snooker Tour total prize money, season by season since 2009-2020.




2009/10  -   £3.6 million

2010/11  -   £5.3 million

2011/12  -   £6.2 million

2012/13  -   £7.0 million

2013/14  -  £8.3 million

2014/15 -  £8.1 million

2015/16 -  £8.0 million

2016/17 -   £10.3 million

2017/18 -   £13.6 million

2018/19 -   £13.2 million

2019/20 -   £14.6 million



Number of ranking events, season by season 2009-2019




2009/10   -    6

2010/11   -     8

2011/12   -     9

2012/13   -     11

2013/14   -     12

2014/15   -     11

2015/16    -    10

2016/17   -     19

2017/18   -     20

2018/19    -    20

2019/20   -     19



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